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How important is design for your company?

1 – Creation of a unique and differentiated visual identity

An authentic visual identity adds value to your company’s status and to your means of communication.

2 – Greater empathy with the public

Empathy requires the designer to seek to understand and identify the needs, wants, and challenges of the users of a product or a customer’s experience.

3 – Brand value development

By putting the consumer’s needs and profile at the center of the creative process, design uses its own principles to innovate in solving problems of any size and in any industry.

4 – Greater clarity in communication

Good communication strengthens the brand’s relationship with the consumer, but you can expect even more when innovation in its aesthetics and content accompanies the company’s image.

Nuno Alves, Designer

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